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Erhardt receives trade partners during customer event in the Netherlands
In March, Erhardt welcomed about 60 participants to the showroom of partner Zandschulp Zonwering & Raamdecoratie in Veenendaal.

Erhardt welcomes trade partners during customer event in the Netherlands

Product innovations and valuable exchange in Veenendaal

Erhardt welcomed about 25 trade partners with a total of about 60 participants to Veenendaal during a three-day customer event. The event took place in the showroom of partner Zandschulp Zonwering & Raamdecoratie and offered attendees the opportunity to discover the current portfolio and delve specifically into new product developments.

Erhardt receives trade partners during customer event in the Netherlands 1
The focus was on the new products Erhardt will bring to market in 2026.

Product innovations experienced up close

The focus was on various innovations that Erhardt will introduce to the market step by step in 2026. The trade partners not only got a first impression, but could also experience the products themselves and discuss them in detail with Erhardt specialists.

There was great interest in the new cubic terrace roof Teracubic, which is distinguished by its clean design and wide application possibilities and will be available from the second quarter. In addition, Erhardt presented the new upglass and underglass awnings Wivara (lower roof) and Wisola (upper roof), equipped with a modern gas pressure spring system. Available in both cubic and round cassette designs, these systems are characterized by optimal fabric tension, sophisticated technology and a high degree of pre-assembly. Both solutions are already available.

The new slat roof Qube One in the entry-level segment was also presented. This expansion makes the portfolio more accessible and offers specialist partners additional options in their advice to end customers. Qube One can also be ordered directly.

Erhardt receives trade partners during customer event in the Netherlands 2
Product benefits, technical details and commercial tips were shared during hands-on presentations.

Direct exchange with practice

In addition to the product presentations, the main focus was on personal exchange. In conversations with both Erhardt specialists and fellow partners, practical questions, current challenges and concrete projects were discussed in detail. This direct interaction helps to better translate innovations into daily practice.

One participant put it this way: “Erhardt clearly shows that this is not just announcements - something is really happening. The new products are well thought out and practically applicable. Because we were able to experience and discuss everything ourselves, it gives a lot of confidence for the coming years.”

Erhardt representative for the Netherlands Henry Scheers adds: „It is particularly valuable to meet our partners in person and look at the new products together. The discussions provide important insights and strengthen long-term cooperation.“

Erhardt receives trade partners during customer event in the Netherlands 3
In addition to substantive sessions, there was plenty of room for personal contact and exchange.

Collaboration as the key to success

The meeting once again made it clear that success comes from close cooperation between Erhardt and its specialist partners. With strong products, user-friendly solutions and hands-on support, Erhardt helps its partners realize projects efficiently and serve customers optimally.

Commercial director Mahmut Randa: “Reliability, values and courage are our driving forces.”

Managing Director Fabrice Rousseau adds: “Our specialist partners are at the center of everything we do. With high-quality solutions and continuous development, we lay the foundation for joint success in the market. The positive feedback confirms that we are on the right track.”

Outlook

For Erhardt, intensive cooperation with specialist partners remains an important pillar for further product development. The positive feedback from Veenendaal confirms that the focus on quality, technical precision and future orientation is widely supported.

More information: www.erhardt-markisen.de

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