Soltis Tour guest of Guillaume Janssen

On February 14, the Benelux edition of the Soltis Tour took place at Guillaume Janssen in Zwolle. This touring European campaign brings the latest innovations in sun protection fabrics and systems to the attention of professionals.

More than 100 sun protection experts and manufacturers gathered in Zwolle for this inspiring day. Guests were warmly welcomed by Guillaume Janssen's team. Director Jos Stoit opened the event with a welcome speech, after which the visitors were divided into groups to begin the tour.

Tour Serge Ferrari and its partners

The Serge Ferrari Group was present with two impressive trucks. In the first truck, visitors received a presentation on the latest Soltis cloth collections. In addition to detailed explanations, live demonstrations were given, and visitors were able to see and experience the materials up close. The second truck focused on the products and services of the Soltis Tour partners.

A behind-the-scenes look at Guillaume Janssen.

In addition to the trucks, visitors were given an exclusive tour of Guillaume Janssen's renovated showroom. Here more than 20 innovative sun protection systems were on display, with the Guillaume Janssen team enthusiastically explaining the various solutions and applications. The tour continued in the clothing department, where visitors were able to follow the production process of sunshade fabrics up close - from fabric to finished product.

A successful day

Director Jos Stoit looked back on the event with satisfaction, "The Soltis Tour fits perfectly with our mission. Our products serve a niche market, and by organizing this event at our own location, customers get the chance to see and experience our innovations up close. This really puts the focus on Guillaume Janssen's products."