SUYS: 'Focus of visiting audience on new products' 

Femke Desmet, marketing coordinator at SUYS explains that it just makes sense to be at Polyclose with a booth. "You just have to be here, if only to be seen. This is the place where you can receive existing and new customers. Obviously also with the aim of introducing them to novelties. And it goes without saying that catching up with them is always very pleasant!" 

Femke explains that the focus during the fair was on two new products, namely the Lockscreen SKY and the Minirol INTEGRATED. "In addition, our goal was also to show the rest of our range as completely as possible, but on a somewhat smaller scale. But the main interest of the visiting public was naturally focused on the new products. Incidentally, there was also still a lot of interest in the facade cladding we presented at the previous edition of Polyclose."

According to Femke, a boost to the scholarship program could add a lot of value. "Think for example of speakers and discussion forums, to address interesting topics for our sector. The organization could make the fair a bit more attractive with that."

Grade of scholarship: 6
}Figure for market sentiment: 7