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Platform on sun and daylight control, shutters, patio covers and closures
The demand for stylish outdoor spaces continues to grow. Consumers increasingly want to use their patios as an extension of their homes: sheltered, comfortable, and in keeping with the look and feel of their living environment. At the same time, many end users are looking for a solution that is not only attractive and functional but also remains affordable. With the introduction of the Luma to Sedella’s product line, Smits Rolluiken en Zonwering is responding to that need.
The Luma is the newest louvered roof in Sedella’s outdoor living lineup. The product was developed for consumers who want to make the switch to a bioclimatic louvered roof but are looking for an affordable solution. As such, the Luma is an attractive addition for specialty dealers looking to expand their product line in the growing outdoor living segment.
“With the Luma, we’re making the louvered roof accessible to a wider audience,” says Rob Jongenelen, commercial manager at Smits
Roller Shutters and Sun Protection. “This provides dealers with a straightforward product that offers excellent value for money: easy to recommend, efficient to install, and with the quality customers have come to expect from Sedella.”
The Luma combines a sleek, modern design with the benefits of a bioclimatic louvered roof. The flat, electrically adjustable louvers open up to 110 degrees, allowing the user to easily switch between sun, shade, ventilation, and shelter. When closed, the louvers channel rainwater along the sides to a hidden drain in the uprights, while the sleek aluminum profiles create a light and refined design that complements modern gardens and homes.
Within the Sedella product line, the Luma bridges the gap between simple patio solutions and more elaborate premium systems. For dealers, this offers a clear selling point: a high-quality louvered roof for customers who value design and quality but are also mindful of the investment. Because the basic design has been deliberately kept straightforward, the product remains easy to explain during the consultation. “It’s not a compromise product, but a smart foundation with the quality you’ve come to expect from Sedella,” says Rob Jongenelen.
In addition to the design and positioning, the practical aspects are also important. The Luma was developed with simple and quick installation in mind. Thanks to its well-thought-out design and high degree of prefabrication, the system can be installed efficiently. Under normal circumstances, two people can complete the installation in about half a day. This makes the product attractive to dealers who want to expand their outdoor living offerings while maintaining control over consulting, preparation, and installation.
In addition, the Luma offers plenty of options for expansion. The base model can be equipped with integrated LED lighting, weather sensors, and vertical screens. Since screens can also be added later, consumers don’t have to make all their choices at once. This lowers the barrier to entry and gives dealers the opportunity to offer additional comfort options at a later date.
With the Luma, Sedella is further expanding its outdoor living lineup with an accessible louvered roof that combines design, functionality, and ease of use. For dealers, it is a strong addition to a wide range of awnings, porch shades, pergola shades, louvered roofs, and patio covers. As a result, Smits Rolluiken en Zonwering offers specialty dealers not only a new product but also a suitable solution to the growing demand for stylish and affordable outdoor living solutions.
